Are you an advocate for agriculture? If so, why do you believe agriculture advocacy is important? If you are involved in any aspect of our agriculture community, from farmer or rancher to suppliers, services, or retailers, you should be able to answer this question with a resounding ‘Yes!’ In one way or another, good or … Continue reading Lessons Learned Through Advocacy
Advocacy Tips for Sharing Your Sustainability Story
What do you find to be the most difficult part of discussing sustainability? Share your thoughts on Twitter. Happy Earth Day! I hope you take this opportunity to share some appreciation for the environment we live and work in on a daily basis. The agriculture community is lucky to have these landscapes as our offices. I know … Continue reading Advocacy Tips for Sharing Your Sustainability Story
Finding your audience for sustainability and advocacy
This month, new survey results show the most widely used social media platforms by Americans. While you may assume Facebook is the top dog, it's worth looking at survey results to see how the platforms actually rank.If you dive deeper into the Pew Research Center report, you'll see not all platforms are equal when it comes to who is using them. While … Continue reading Finding your audience for sustainability and advocacy
How is your advocacy message received?
Today is April Fools' Day. Unlike the folks over at Voltswagon, we're not celebrating all week, but we should keep an eye out for the tricksters today. Today we'll discuss how your advocacy message is received. Spring has sprung on the ranch in northern Colorado. We've finally reached a stretch of 70° days and the cows are … Continue reading How is your advocacy message received?
Disinformation vs Misinformation with Cami Ryan | Over A Beer Podcast 042
2020 has brought us a flurry of confusing information online with regards to the coronavirus pandemic and the U.S. Presidential elections. It's often difficult to understand what if truth and what is fiction. An important term to understand is disinformation (think documentaries such as Plandemic, or online election campaign propaganda) and how it is different … Continue reading Disinformation vs Misinformation with Cami Ryan | Over A Beer Podcast 042
3 Tips for Advocacy During A Crisis | Beef Runner Podcast 038
Is it safe to say that March 2020 is a weird time for those of us in the United States and around the world? I'd say that with the ongoing coronovirus pandemic, things are far from normal. With this time of crisis, it's important to pay closer attention to the tone of what we're sharing … Continue reading 3 Tips for Advocacy During A Crisis | Beef Runner Podcast 038
5 Tips For Responding To Tough Questions
Over the past decade, we've had the opportunity to incorporate social media into our lives as a readily-available communication tool. Some people (Ok, Boomer) may complain that this has led to a rise in skepticism in society or lack of deeper understanding, but in reality, these channels have given a larger audience for the conversations … Continue reading 5 Tips For Responding To Tough Questions
Communication Is Hard – thinking on word choice
The world of Social Media is a tricky place. All of this communication is occurring while missing one essential element of conversation - non-verbal cues. Sarcasm font, anyone? Communication is hard and removing a portion of that effort can make things event more difficult. And word choice can make things even more complicated. So many elements that … Continue reading Communication Is Hard – thinking on word choice
4 Steps For Real Conversations When You Disagree
Twitter and social media, in general, can be a savage place for conversations and attacks. I've had several occasions where people will reference negativity and attacks online as a reason for not engaging - especially for Twitter. Discussions about online bullying have become more prominent during President Trump's term, which may be one of the … Continue reading 4 Steps For Real Conversations When You Disagree
Conversation Skills Everyone Could Use
As I was going through some notes this week, I found one of my favorite TED Talk videos. Conversation skills are so important, yet so many people lack at least some of these today. Granted, I'll count myself in that crowd. Learning is a life-long process and new knowledge is something we should always pursue. … Continue reading Conversation Skills Everyone Could Use