Ryan Goodman Food For Thought

Woman Downs Three 72oz Texas Steaks in an Hour

As a kid, my family's Spring Break vacations included driving to Amarillo and seeing our cattle in the feedlot. We would end up with close to 12,000 head of cattle there throughout the course of the year, so it was more than just a drive in the pasture to check on the herd. The trip … Continue reading Woman Downs Three 72oz Texas Steaks in an Hour

Ryan Goodman Advocacy, Communication

4 frustrating agriculture myths we need to fix

Lately, I have been involved in (and observing) some frustrating conversations. We have so many systems at play in the world of agriculture right now, and people are fighting tooth and nail to gain an edge on the competition. Even if that means throwing our neighbor under the bus. It is incredibly difficult to be a … Continue reading 4 frustrating agriculture myths we need to fix

Ryan Goodman Beef, Feedlot

People Behind The Beef | What Happens in a Cattle Feedlot

(In case you missed it, check out the first part of this series about my introduction to feedlots as a kid to learn where my interest for feeding cattle began.) During the next few years, my interest in the cattle business grew even stronger. I focused on college courses in nutrition and managing feedlot cattle. … Continue reading People Behind The Beef | What Happens in a Cattle Feedlot

Ryan Goodman Beef, Food

Does removing beef from the diet improve health and environmental sustainability?

Last week, you may have seen the news creeping across your social media feeds that Virgin mogul and billionaire, Sir Richard Branson, announced he had given up consuming beef in the name of a healthier lifestyle and planet. I say kudos to him! We should all be striving to do more to reduce our environmental impact, try … Continue reading Does removing beef from the diet improve health and environmental sustainability?

chipotle scarecrow film beef advertisement big food
Ryan Goodman Advocacy

Chipotle Says Farmers and Ranchers Lack Integrity | My Chat Part 3

In the first two parts of this series about my chat with Chipotle Mexican Grill (CMG) following their continued campaign on Food With Integrity (FWI), I've been discussing a few of the issues many farmers and ranchers have with this fear-based marketing strategy. CMG had a FWI marketing manager contact me and so far we've spent … Continue reading Chipotle Says Farmers and Ranchers Lack Integrity | My Chat Part 3

Ryan Goodman Travel

#BigSkyMove: Manhattan Kansas serves up a great steak diagram

Where does your favorite cut of steak come from? During my #BigSkyMove, I had the opportunity to visit Manhattan, Kansas, specifically my friends Brandon and Jodi Oleen. Jodi works for the Kansas Pork Association and Brandon with one of the Beef Cattle units at Kansas State University. Talk about house divided when it comes to … Continue reading #BigSkyMove: Manhattan Kansas serves up a great steak diagram