So I’m really not a fan of saturating a conversation with facts and figures, but I saw this video from Merck Animal Health and thought it worth a share.

Doing less with more. That is today’s American Cattle Farmers and Ranchers.

Sustainablebeef.org has much more information on sustainable beef production practices.

Published by Ryan Goodman

Ryan Goodman works in grassroots advocacy as a communications consultant with beef cattle farmers and ranchers across the United States. He is a proud alumnus of Oklahoma State University, with studies focusing on cattle reproduction and nutrition. Ryan's experience in the beef industry range from family farms and ranches in several states to large feedlots and non-profit policy organizations. Ryan is an avid trail and ultrarunner, proudly showing how beef can be an important part of a healthy diet and active lifestyle. Find Ryan on social media as @BeefRunner.