Social Media Key to be Included in Consumer Conversations About Food

This week I had the opportunity to catch up with Ron Hays of the Radio Oklahoma Network about our use of social media in reaching consumers and advocacy for agriculture. Below is an article and audio piece from my conversation with Ron. Be sure to hop on over to the Oklahoma Farm Report and checkout … Continue reading Social Media Key to be Included in Consumer Conversations About Food

Chipotle Called Out Over Misstep In Non-GMO Announcement

In the last week of April, Chipotle Mexican Grill, with more than 1,800 locations, announced their ingredient lists will no longer contain Genetically Modified Ingredients (GMO). Note, this shouldn't be a surprise to anyone. Since 2011, the restaurant chain has emphasized their "Food With Integrity campaigns and began identifying which foods contained GMOs in 2013. Chipotle … Continue reading Chipotle Called Out Over Misstep In Non-GMO Announcement

A Timeline of Food With Integrity from Chipotle Mexican Grill

“But sourcing beef from cattle raised with antibiotics or added growth hormones? No, thanks. And if ever the very best Responsibly Raised(R) beef isn’t available, we’ll let you know. Who could have a beef with that?” Your everyday American beef cattle producer. That’s who! That’s how the full page advertisement at the back of this … Continue reading A Timeline of Food With Integrity from Chipotle Mexican Grill

Eeny, meeny, miny, moe – Farmers find newborns in sets of 3, 4 and even 5

It's calving season! And lambing season! Has anyone seen the foals? Calving season is absolutely my most missed activity now that I'm not able to be on the ranch full time. I've always enjoyed taking care of the young calves and even made an agnerd out of myself studying livestock reproduction in both undergraduate and … Continue reading Eeny, meeny, miny, moe – Farmers find newborns in sets of 3, 4 and even 5