Ryan Goodman Advocacy, Better Blogging

Lay Down the Pitch Forks | 6 Steps to Conflict Resolution

Social media and online conversations have brought about an entirely new world for companies and marketers to manage. Add in the fact that pretty much anyone is now allowed to join the conversation and I think we definitely have a tough situation on our hands when a crisis comes around. This month's situation involving Muck … Continue reading Lay Down the Pitch Forks | 6 Steps to Conflict Resolution

Ryan Goodman Advocacy, Social Media

Lessons To Learn From The Muck Boots Blunder

Earlier this week, social media feeds were busy for the Original Muck Boots Company as members of agriculture and hunting communities became very upset at an apparent fundraiser for the Humane Society of the United States (HSUS; an animal rights activist organization who continually lobbies against activities in animal agriculture, hunting, trapping, and fishing). On … Continue reading Lessons To Learn From The Muck Boots Blunder

Ryan Goodman Advocacy, Social Media

Updated: Muck Boots Sleeps While Social Media Lights Up Over HSUS Fundraiser | #WhatTheMuck

Please note the updated information and timeline of events as the unfolded. Scroll to end of post to read more. Click here to view Part 2 with my observations and to join the discussion on lessons learned from the event. Facebook's News Feed algorithms can be a real pain in the rear for most folks, … Continue reading Updated: Muck Boots Sleeps While Social Media Lights Up Over HSUS Fundraiser | #WhatTheMuck

dairy cattle abuse animal cruelty ag gag bills law undercover video mercy for animals
Ryan Goodman Advocacy

Agriculture must be more proactive on “ag gag” and animal cruelty standards

Earlier this month, I had the opportunity for a great chat with an Associated Press reporter out of Iowa on the subject of "ag gag" bills and laws. I've written about this series of bills earlier on this blog (perspective from Tennessee, on CNN Eatocracy, how they affect farm transparency, and asking if consumers really … Continue reading Agriculture must be more proactive on “ag gag” and animal cruelty standards

Ryan Goodman Beef, Food

Does removing beef from the diet improve health and environmental sustainability?

Last week, you may have seen the news creeping across your social media feeds that Virgin mogul and billionaire, Sir Richard Branson, announced he had given up consuming beef in the name of a healthier lifestyle and planet. I say kudos to him! We should all be striving to do more to reduce our environmental impact, try … Continue reading Does removing beef from the diet improve health and environmental sustainability?