Tag: social media

Does Slacktivism Work?

Millennials have been accused more than a few times of being lazy, slackers, and ultimately the generation looking for a handout. While that may debated (is that said of every young generation), there’s one trend that has taken off in the past twenty years, that millennials have certainly perfected – slacktivism. Depending on where you […]

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5 Online Tools to Build your Farm or Ranch Business

Sometimes in the rush and routine for everything, it can be easy for us to forget that not everyone is comfortable with or knows just how to get started in social media, or with any online tools for that matter. In my article for Progressive Forage Grower magazine this month, I’ve shared 5 tips to […]

5 Things: Food On My Mind and ‘Type A’ Personality Problems

My blogging in 2014 = sucks. Life and work have been crazy busy, but in a good kind of exhausting way. I traveled much of December, January, and February, then it got really cold with a lot of snow. Now that we’re moving into Spring, the snow sticks around for shorter periods of time, the […]

Why Invest in Social Media? Ask One Question

I’ve had the awesome opportunity to work on social media training with many individual farmers and ranchers as well as guest speaking at several events during the past several years. One of the most frequent challenges folks often face when trying to justify the investment into social media can be boiled down to just one […]

2014 AgChat Foundation Regional Conference – Portland

Last week, I had the opportunity to travel to Portland, Oregon for the 2014 AgChat Foundation Regional Conference. The 2-day Conference is a smaller scale of our national conference (2014 national location to be announced soon!) and is a great opportunity for folks on a beginner level to get a more intimate opportunity to learn […]

Social Media Principles – As shared by Ford Global, Scott Monty

As my job has now taken me into the communications field, I find myself trying to seek out those companies and individuals who are “doing it right” and see what I can learn from them. I’m looking for those Thought Leaders. Who is making waves with social change? Who is making leaps in connecting with […]

Why should farmers and ranchers invest time in advocacy?

Last week, I posted an article from Forbes that is very accusatory of modern global agriculture. It’s like a laundry list of activist claims used demonize modern agriculture practices. We could spend time angrily responding to articles like this, but defensively reacting to accusations like this aren’t getting us very far. Hence my emphasis on […]

Like a solid barn, One board at a time

I have to share something with you that stuck a darn grin to my face today. A piece brought up from the archives and some very gracious comments from the editor of a magazine I really enjoy reading. Following a story about my recent Communicator of the Year award, Tim O’Byrne, Working Ranch Magazine, re-published […]

2013 Year of the Selfie – What about the #farmerselfie?

Unless you were hiding under a rock last year (Welcome to 2014!), you probably noted that ‘selfie’ was one of the big words of 2013. Much thanks to social media platforms like SnapChat and Instagram, everyone is walking around taking photos of themselves doing the duck face and striking the sorority pose. The Selfie has […]

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